Monday night at the Adrian Awards, the Hospitality Sales & Marketing Association (HSMAI) honored Destination Cleveland and MMGY with its top award, "Best in Show" for recent rebranding and advertising efforts for the city of Cleveland. The work, which launched in 2014, has assisted the destination in earning a number of recent accolades from publications like the New York Times, Travel + Leisure, and Fodor's Travel as a destination of choice in 2015.
This year’s contest garnered more than 1,200 entries from around the world, with entries judged by top executives throughout the industry. In addition to winning Best in Show, MMGY partners were honored with 14 Adrian Awards, including a Platinum Award for Destination Cleveland and other awards for clients such as South Dakota Department of Tourism, Lufthansa German Airlines, Terranea Resort, Fairfield Inn & Suites, The Beaches of Fort Myers & Sanibel, Marriott Resorts, Davenport Hotel Collection, Visit Loudoun, and New Mexico True, among others.
We are thrilled that our collaboration with the city of Cleveland has been recognized by the industry as Best in Show. The shared passion of the community, the staff at Destination Cleveland and our team made all the difference. We're excited to be a part of something that has helped shape this great city's future.
Be sure to check out our Cleveland case study for a more in-depth look at the project or view a sample of TV spots below.