Industry Insights

Learn more about our proprietary research exclusively within the travel industry by visiting our Research section.

January 10, 2017

2016 - What It Tells Us About 2017

From technology to geopolitics to supplier reinvention, 2016 has truly been one for the books.

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September 27, 2016

Avoid the Plague of Misunderstood Data and Traveler Stereotypes

It’s easy to follow data trends without interpreting what the data tells us about our customers and their true intent. To assign stereotypes or simple-minded labels to consumer behaviors and demographics that appear to be obvious is where we see travel marketers making mistakes.

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October 06, 2015

MMGY CEO Discusses OTA Erosion, Millennials and Cruises

Earlier this summer, MMGY Global CEO Clayton Reid appeared on Bloomberg to explain some of the biggest trends in travel in 2015.

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May 05, 2015

Brands That Travel: Data and the Future of Travel Marketing with Terry Jones

Watch how Terry Jones, founder of Travelocity, and our group of panelists explore the subject of personalization on Brands That Travel.

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