Industry Insights

Learn more about our proprietary research exclusively within the travel industry by visiting our Research section.

April 11, 2017

Digital Advertising Continues to Evolve in the Travel Industry

Learn how dynamic creative has the power to reach audiences in a more personalized way.

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Join the MMGY team at WTM London via Facebook Live
November 07, 2016

Join the MMGY team at WTM London via Facebook Live

The MMGY team is at WTM London this week, for the annual Tourism Cup competition on Tuesday, November 8 at 11:15 EST. We will be on stage with Expedia Media Solutions, Mabrian and industry thought leaders for this fun and insightful event.

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September 23, 2016

Facebook Has Been Inflating Video Views For Two Years… And We Aren’t Surprised

For the past two years, Facebook has been calculating the average duration of video viewed, by ONLY looking at views of three seconds or more, inflating that metric and completely disregarding any view shorter than three seconds.

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September 15, 2016

Digging into Hotel Data in Music City

Chase Porter, our Director of Data, Measurement and Analytics, recently had the pleasure of speaking at the Hotel Data Conference in Nashville.

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July 19, 2016

MMGY's Brands That Travel Series to Feature Facebook and DMOs at the DMAI 2016 Annual Convention

Join MMGY's Director of Integrated Planning, Jessica Schultz, as she hosts a live recording of MMGY Global's Brands That Travel video series on Tuesday, August 2 at the 2016 DMAI Annual Convention in Minneapolis.

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July 07, 2016

The Key Players in Cross-Device Advertising

The question is not whether an advertiser should target travelers across devices, but rather, how they can target across devices.

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