Al Merschen

Through his extensive experience in teaching marketing at several universities and his practical experience in research and advertising, Al has acquired a diverse and balanced background in his long-standing career. While his early consulting work spanned multiple industries, travel and tourism were the industries that captivated his interest nearly 30 years ago. Today, Al is well-known as an expert in travel and tourism marketing with deep experience in serving international tourism brands. For more than 20 years, he has led the Myriad organization, representing government and private sector travel brands across five continents. As a Partner at MMGY Global, Al brings a global vision and strategic council for the organization and its clients. Always the teacher, he is well-respected as a speaker and thought leader, and he conducts industry presentations throughout the world.

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